Yesterday was the two year anniversary of this business. Woo hoo! Break out the champagne and cake!! It’s officially entered toddlerhood, past the time when it needs my attention every second and currently walking around on it’s own without falling down. Systems are in place, my backend is constantly getting more streamlined, and the brand is defining it’s self to me more and more everyday. 

Scene from my inspiration board: me launching my company in a Starbucks in 2011 and my first dollar made. Photo by brklyn view photography.

People always want to know why I started. Why weddings? Why design? These last five months of completely working for myself has really carved that reason into stone for me. Even though I’ve been in business for two years, it’s been five months since I’ve quit my day job. The first year and a half of growing this wedding design company was spent at a corporate desk from 9-6, then on my couch from 7-11. Why did I stay so long? Well, two reasons: Saved money and income. I needed the income of my day job to pay for life until I booked enough wedding clients to replace that and I wanted to go full time at this business with a nice cash cushion. For a year of that time, while I was working my butt off to market this company to a point when I could quit my day job, Adam and I were also trying to make a baby.

photo by Inbal Sivan Photography

On the last day of my day job, ironically, I found out I was pregnant. I was so blessed! I got the two things I’ve worked for a year for on the same exact day. It was going to be such a great story! I started  A) working for myself and B) officially my first trimester the very next day. I was tired. Three hour naps in the afternoon were not uncommon. Neither was burning hours of the day on the web searching for everything baby, birth, nursery, day-care, college fund (OK, getting ahead of myself, but I like to have a life plan), and chatting with so many of my friends who were also pregnant.

photo by L&L Style Photography

I had big dreams of doing a monthly blog series about my experience of working for myself and building a wedding-focused business. I get so many emails from people, so similar to myself a few years ago, who want to live their dreams but don’t know where to start. They have a great idea, although don’t have the steps to get there. After speaking at Making Things Happen in March, a fire was lit under me to share my experience of starting something with a purpose with the world.

Month and month went by working from home (finally!), but I was just too tired.

It was two days before my biggest, most amazing, wedding of the year. On Wednesday, I was 14 weeks pregnant. On Thursday, I just wasn’t anymore. We saw the baby’s strong heartbeat and it’s little arm buds moving around just a few weeks before. Then bleeding, ER, no heartbeat, labor & delivery, and that was it. Miscarriage.

photo by Divine Light Photography

In my apartment sat buckets and buckets of flowers. I had escort cards to make, linen rentals to confirm, decorations to pack, and 30 centerpieces to make. Two people were promising their lives to each other in 48 hours and my team and I needed to be there. My family came into town and my team stepped it up. I taught my mom and sister how to make a centerpiece. My brother carried a thousand boxes up the stairs. Adam did everything I asked him to. We got it done (while I was wearing one of those GIGANTIC hospital issue pads, not fun) and it was amazing.

I built this company to give myself a job that had a purpose and to be a part of two people’s lifelong promise to each other. If I miscarried and had to go to a corporate meeting the next day over something trivial – HAHAHAHHAHA – I definitely wouldn’t have been there. My previous day job didn’t have a purpose, really, on the grand scheme of life. This one does. I wouldn’t have made it through those three days without my family and my husband. A wedding is the creation of that – a built-in support system that promises to help and take care of each other even during the shittiest day of all time.

photo by hart & sol photography

So this week, on the two year anniversary of this business, I’m celebrating all of the couples who have given me the honor of being part of the creation of their new family. This post is filled with photos of those lovely people. The first three months of officially working for myself were spent growing a baby that was making me tired. The last two months were spent eating my feelings and trying to cope with our sucky loss. So now, I’m back on my feet and have a lot of big plans for Michelle Edgemont Events in our third year in business.

link to post
  1. congratulations on two years! I’m so happy i get to work with you and call you my friend. You inspire me and so amazing you shared your story. Here’s to kicking year 3 in the butt! glitter party, anyone? xoxox

     
  2. Lady I love you and your story! Such courage it took to share this post. Big hugs for you and what is in store for “The FAB” Michelle Edgemont! You are always in my thoughts…xoxo

     
  3. Wow! What a story! I share the exact same feelings about what we do. PASSION is the word! Keep up the wonderful work! xo

     
  4. What an incredible, intimate, and important post, Michelle. Thanks so much for sharing with all of us. Congrats on 2 big years, and here’s to many, many more.

     
  5. Congratulations love! So excited for you and what your business has become. Looking forward to seeing all your hard work continue to pay off. Thanks for sharing such a personal story- my heart is sad for you and what I know is a deep loss, but i love your perspective on it.

     
  6. Congratulations on two years Michelle! I’m happy that you’ve created a job that gives you fulfillment and happiness – we should all be so lucky.

    I’m so sorry for your loss. I unfortunately have felt that same loss too many times. It does suck. Big time. Sending hugs your way.

     
  7. You’re incredibly brave for enduring such heartbreak and sharing it with the world and so so strong for continuing to pursue your dreams and doing what you love. So many others would have accepted sweeping defeat and hid under the covers, casting off everything else great they had going for them in their lives. Life has a funny way of working out for those who aren’t knocked down by adversity. I admire your work and your integrity. Thank you for being a strong and inspiring in all that you do. xo

     
  8. Michelle, I sat at your Making Things Happen breakout session at ALT Summit last year. I was so inspired by everything you shared. I attended the Making Things Happen conference this past October in Chapel Hill. As you know, it’s hard to put into words how incredible of an experience it was and how much fruit I can already see from it. Thank you for sharing this honest and vulnerable post. It was beautiful! And thank you for all that you bring to the wedding industry. Praying for you, your husband and your family this morning after experiencing such a great loss. xo

     
  9. sara

    Love your honesty as much as I did at MTH in March! Love the part about your passion! God is so good. Prayers for you friend!

     
  10. I’m so sorry about your sweet babe. What a blessing though to have so much support around you when it happened. You and your business inspire me so much. Congrats on two years!

     
  11. YAY! Happy 2 years! Here’s to many, many more. (And here’s to doing a wedding together, too.)
    xoxo!

     
  12. And now I feel lame because I didn’t read the entire blogpost before scrolling down and commenting quickly. Now that I’ve read the whole thing, I want to give you a hug. A really big hug. It takes serious strength to go what you went through, to keep serving, to keep working. Love and admire you so much.

     
  13. Wow. I found out about MTH and then your blog after I had my son. I was drowning in postpartum depression or anxiety at the time. I’d try to rock him to sleep and then stare at my glowing iPod Touch screen taking in all of the encouragement and enthusiasm and genuineness I could through your blog and other MTH things. It definitely helped me cope. I say that as an encouragement to ways you probably didn’t even know you were reaching out to others. I’m so, so, so sorry for your loss. But am excited to see what this year brings for you and your company.

     
  14. Lindsey

    So proud of you! Congratulations on two wonderful years and many MANY more!

     
  15. Vanessa Williams

    First of all I want to say how incredibly brave you are to be sharing such a personal thing with the world. I cannot imagine how hard that experience must have been for you, at the same time you are having such wonderful success with your business. ((hugs)) Congratulations on two years with your business, and hears to many many more. Keep your chin up.

     
  16. Linda

    Such a hard loss so beautifully expressed! Feeling very blessed to have you as my daughter and am so very proud of who you are. Year 3 will be huge!! “Let you light shine!” xo

     
  17. My girl, I had no idea. Congrats on your strength and courage, and the last two years!! To many more! xo

     
  18. Lara

    I love you and your enormous heart. I am so encouraged by you sharing this and have been continuing to pray for you. The best is yet to come.

     
  19. Michelle, I’m so glad we were able to speak on the phone last week. And get to know one another just a tiny bit better. You are amazing, And wonderful. And inspirational. And I’m so glad we share the little industry together because it would suck without you. Thinking of you, friend. You’re marvelous. Don’t forget it xoxo

     
  20. P.S. Your sweet Ma’s comment brought me to tears.

     
  21. Oh Michelle…..xxx
    3 things:
    1. HUG
    2. Here’s a standing Ovation and a round of applause for continuing to dream big and act big each day
    3. Here are 3 cheers to having a super supportive family and team. A great team reflects a the great person they support. YOU GO GIRL
    Thanks for sharing and congrats!

     
  22. Sue

    Hi:) As someone who suffered three miscarriages, several years ago (I now have three children) your story took me right back to that very painful and emotional time in my life. The fact that you got through such a difficult time on the strength of your passion and your spouse and your family, speaks volumes about who you are and the meaning of all three. cheers to you lady!

     
  23. CJ Isaac

    Michelle, I just now got a chance to read this and wow! I am so inspired by you! Congratulations on the amazing two years and how incredible your business has become and grown. You are so very talented, and not only that but incredibly strong and compassionate as well. I am so sorry for the loss you are going through.

     
 

Brooklyn Bride Posts

November 7, 2013
one comment

When I studied art in Florence, Italy in college, the teacher of my screen printed class told me that designing fabric was a job. Wait, WHAT!?! You mean that I can design patterns for fabric all day long? For money!?! My mind was blown. It was like when I learned the lead singer from Rilo Kiley was the Hannah Nefler on Troop Beverly Hills. From that moment, I transferred schools from an internet cafe in Florence and planned to move to NYC to go to the Fashion Institute the summer after I got back to the states. Before I discovered wedding design and florals, I designed textiles for fashion. Like this and this and this.

Mondays, on Brooklyn Bride, I mix my love of pattern design and weddings and color into one rad blog post. I scour the web for my favorite pattern design, pair that with a photograph from some of the best wedding photographers, and create a palette that mashes those two together.

Color is an important aspect of wedding design to pull everything together. Now, that doesn’t mean you need only two wedding colors. I love to create wedding color palettes of at least five colors. These can be monochromatic, like all shades of blue, or bright and rainbow. Either way, keeping the colors consistent from the invitation to the ceremony to the favors is an easy way to create a cohesive look. And yes, to my designer eye, there is a complete different between teal and aqua, violet and lavender, and oxblood and burgundy.

Scroll through the past year of my Pattern/Pretty/Palette posts on Brooklyn Bride to find some color inspiration for your own wedding. Whether saturated, monochromatic, or muted, deciding on a color palette for your wedding will make decisions so much easier.

 

link to post
  1. i didn’t know you do those posts! i really LOVE that last one… the pattern, the photo and the color palette. i’m definitely a saturated, go bold, kind of girl.

     
 

Wedding at Powerhouse Arena

November 4, 2013
one comment

 

Miranda and Doug were married at Powerhouse Arena in Dumbo. Yes, you read that right. They were married in a bookstore. Besides being the coolest people ever, they were married at one of the most unique venues in Brooklyn. Their out-of-the-box wedding style let me design some out-of-box decor elements for them (which is my expertise). Their amazing wedding day was captured by Erika Layne Photography. With Michelle Elaine Weddings on planning, the day was as smooth as a baby’s behind.

Their ceremony programs doubled as flags for guests to wave during their parade to the reception. That’s right – they had a southern second line parade straight through the heart of Brooklyn from their wedding to their reception. SO AWESOME.

 

link to post
  1. This looks AWESOME! I hope to work with you again in the near future, you super talented decor superhero ;)