Pop Art Wedding Editorial at Dobbin St.
My fellow color-loving friend, Leah of Color Pop Events, asked me to do the design and flowers for a pop-art inspired shoot for My Wedding Magazine. She knew she wanted it pop art inspired, although didn’t quite know how to make that happen while still keeping the look classy, formal, mature, and of course fun and colorful.
I did a lot of research on the pop art movement by digging into my art history books from college. My student loans that I’m still paying for every month are actually useful! Imagine that! Everyone thinks of Warhol’s soup cans and Lichtenstein’s screen prints as quintessential to the movement and although those are both lovely and important works of art, neither scream “wedding” or “classy” or “relatable” to me. I’ve seen a bunch of editorial shoots of late that use something crazy as inspiration, say unicorns, and take that literally by just throwing a bunch of actual unicorns around. While cool, the everyday couple probably isn’t having a unicorn wedding.
When I get the opportunity to design editorial shoots, I like to use the inspiration in a way that couples can relate to and use on their own weddings. This means making items that can actually happen on a wedding day (no giant installations that would cost a million dollars or drink stations in fields) in a design aesthetic that is more relatable to the general public.
I decided to use one piece of art from the pop art movement as our main inspiration for this shoot. Warhol’s Flower series was it. It’s bright, colorful, full of flowers, and easily translated in a variety of decor items.
Here’s a bonus image of me doing my thing. Making super cool and pretty wedding backdrops since 2011, people.
And the full list of the talented creatives who made this happen:
In partnership with My Wedding Magazine / Coordination: Color Pop Events / Venue: Dobbin St. / Photography: Amy Gray Photography / Drink stirrers: California Luster / Jewelry: Suzie Saltzman / Rentals: Broadway Party Rentals / Hand Painted Backdrop: Hannah Lowe Corman / Linens: Nuage Linens / Cake: Hudson Cakery / Cookies: Sweet Dani B / Makeup: Pre-Dame / Catering: Brooklyn Grange
Bat Mitzvah at Sunset Terrace
Besides weddings, designing Bat Mitzvahs has become my absolute favorite thing that I get to do. It’s no surprise that 13 year old girls have a similar aesthetic to a few things that I love: shine, color, being unique, and personalized everything. Elizabeth’s Bat Mitzvah at Sunset Terrace at Chelsea Piers was no exception. She wanted pink, purple, shiny gold polka dots, fringe, and disco balls. And these things we gave her.
I designed Elizabeth’s mom’s 40th birthday party a few years ago. It was an honor to be able to have a part in another one of their family celebrations. Their true New Yorker style came out in the venues they chose: Lincoln restaurant for the luncheon and Sunset Terrace for the party. From Lincoln Center down to Chelsea Piers, we brought bright contemporary pops of pink and purple.
The party at Sunset Terrace was full of custom, personalized details. They said YES PLEASE to my crazy ideas of a custom polka dot dance floor and a pink fringe installation across the entire ceiling. We got a little kitchy with a mix of Yiddish and teenager-slogan custom made wooden text around the room. The flowers were kept simple, yet gorgeous, with big pink peonies in white geometric vases. And of course, some disco balls scattered around the room, because no party is complete without a few disco balls.
The images from January Stewart perfectly reflect the super fun filled day that Elizabeth and her family had.
Editorial with Minted and Aisle Society
This past bridal week, Aisle society brought me on board to design and style a vignette using one of Minted’s invitation suites as inspiration. The colorful, whimsical, modern invitation was such a fun muse to work off of. We pulled out the lilac, ivory, green, teal, and blush hues to create a contemporary editorial table for this bridal week event attended by editors and press. Scroll down to see A) two of the most amazing wedding dresses I’ve ever seen, and B) ways to use some modern foil printed napkins from the Michelle Edgemont Shop.
Alea Lovely Photography took these gorgeous images.
When I started designing florals, I didn’t like elevated arrangements. All of the tall centerpieces I’d seen in the past were roundy-moundy, old fashioned, balls of hydrangea and roses with a few tall sticks coming out the top. You guys know what I’m talking about. Many venues here in NYC have really, really tall ceilings. In order to visually take up space without paying $$$$ for an installed hanging arrangement, I love recommended elevated centerpieces to my clients. I design mine to be large and flowing using the natural bend of each of the types of florals I use.
I was lucky to have the opportunity to fine tune my elevated arrangement style for this editorial shoot. Using lilac roses, mums, garden roses, parrot tulips, and anemone, I designing an organic, wild tall centerpiece that was tall enough for guests to talk across and took up valuable visual space at the venue.
My textile design background gives me a sweet spot for printed linens. We used the Tangle Napkins from Minted to pull together the style of the menu with the color palette of the tablescape. I love how the black and white print creates a cool contrast between the solid linen and the solid plates.
Both of these foil printed napkins are available to purchase in my online shop. My trend forecast for 2017/2018 weddings is a big resurgence of simple, intentional, black and white decor. It mixes with any other color palette, is easy on the eyes, and stays forever classic. Pick up the foil printed Forever napkins and the Two Of A Kind napkins to display on your bar.
This donut wall has practically gone viral. I’ve never recieved so many emails about one decor element that I’ve ever done. People want to rent it. Make their own. “Where do I get those mini donuts?” “Why are you the coolest?” “Puns are great, I see you agree.”
To answer all of your Qs:
The wall rents for $300 for local delivery from Brooklyn, NY
You can make your own with a 4′ x 8′ piece of plywood, some paint, and nails.
Mini donuts are from Doughnuttery in Chelsea Market.
Mums are back in style. Mums. MUMS. Say it with me now…MUMS ARE BACK IN STYLE. I love me some mums.
Thank you to all of the incredible people that made this shoot happen. It’s honestly my favorite editorial I’ve done to date. Everything came together so seamlessly – from the flowers to the dresses to the hair and make-up – it takes a team to make things look this freakin’ good.
Created by: Aisle Society | Planning, Design & Florals: Michelle Edgemont | Photography: Alea Lovely Photography | Stationery & Decor: Minted | Wholesale Flowers: Fifty Flowers | Chairs: available from Diana Gould Ltd. via their event design services | Linens: Nuage Designs | Hair & Makeup: MG Hair & Makeup | Menswear: Menguin | Blush Wedding Dress: Marlo Ford Gowns | Wedding Dress: Galia Lahav from Bridal Reflections | Jewelry: Susie Saltzman | Location: Zen House